20 Underrated Travel Destinations That Are Hidden Gems

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Discovering hidden gems around the world can lead to some of the most unforgettable travel experiences. While popular destinations often steal the spotlight, there are countless underrated places waiting to be explored. These lesser-known spots offer breathtaking scenery, rich culture, and unique adventures without the crowds. Whether you’re seeking serene landscapes, historical charm, or outdoor activities, these destinations provide the perfect escape from the usual tourist trails. Each one has its own story to tell, making them ideal for those who love uncovering new, off-the-beaten-path experiences. Here are 20 underrated travel destinations that deserve a spot on your bucket list.

Gimmelwald, Switzerland

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Tucked away in the Swiss Alps, Gimmelwald is a charming mountain village that remains off the typical tourist radar. This car-free haven is perfect for nature lovers seeking serene alpine landscapes. Wander through cobblestone streets as the snow-capped peaks provide a breathtaking backdrop. Gimmelwald offers hiking trails that lead to stunning vistas, ideal for adventurers. Unlike its more famous neighbors like Lauterbrunnen, Gimmelwald retains a peaceful, uncommercialized feel. Visitors can enjoy authentic Swiss hospitality in cozy chalets with unbeatable views.

Salento, Colombia

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Nestled in the heart of Colombia’s coffee region, Salento is a vibrant, colorful town surrounded by lush green valleys. Famous for its proximity to the Cocora Valley, home to the world’s tallest palm trees, Salento offers plenty of outdoor activities. Visitors can explore coffee farms, hike through cloud forests, or ride horses up scenic mountain trails. The town’s colonial architecture and lively culture give it a warm, welcoming vibe. While tourism is growing, Salento remains an underrated gem that showcases Colombia’s natural beauty and culture. It’s an ideal destination for those looking for an immersive, authentic experience.

Faroe Islands, Denmark

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The Faroe Islands, a collection of 18 volcanic islands in the North Atlantic, offer jaw-dropping landscapes that rival more well-known destinations like Iceland. With dramatic cliffs, waterfalls, and quaint villages, this destination feels like stepping into a fairy tale. The islands are perfect for hiking and birdwatching, especially for spotting puffins and other seabirds. Despite their stunning beauty, the Faroe Islands remain relatively unvisited, allowing travelers to experience solitude in nature. The local culture is rich with traditions, including music, food, and Viking heritage. For those looking to escape the crowds, the Faroe Islands are a hidden paradise.

Luang Prabang, Laos

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A UNESCO World Heritage Site, Luang Prabang in Laos is a cultural treasure trove. This sleepy town is nestled between the Mekong and Nam Khan rivers and is known for its stunning temples and colonial architecture. Travelers can explore its many waterfalls, caves, and river cruises, while the morning alms-giving ceremony offers a spiritual experience. The night market is a haven for local crafts and delicious street food. Compared to busier Southeast Asian cities, Luang Prabang is quiet and peaceful, making it a perfect retreat. Despite its beauty and rich history, it remains an under-the-radar destination.

Matera, Italy

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One of the oldest continuously inhabited cities in the world, Matera is an ancient marvel in Italy’s southern region of Basilicata. Known for its “Sassi,” cave dwellings carved into limestone, the city feels like a journey back in time. Visitors can explore the labyrinth of stone houses, churches, and caves that once served as homes for thousands of people. Though Matera is growing in popularity, it is still overshadowed by Italy’s more famous destinations like Rome and Venice. The city’s unique architecture and history make it a must-visit for travelers looking to experience something different. In 2019, it was named the European Capital of Culture, bringing renewed attention to this hidden gem.

Tbilisi, Georgia

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Tbilisi, the capital of Georgia, is a fusion of Eastern European and Asian influences. With its eclectic mix of medieval, neoclassical, and Soviet architecture, Tbilisi offers a unique cultural experience. The city is famous for its sulfur baths, which have been a relaxation ritual for centuries. Visitors can explore the cobbled streets of the Old Town, visit ancient churches, or take in panoramic views from the Narikala Fortress. Tbilisi’s food and wine scene is another reason to visit, offering delectable Georgian cuisine and some of the oldest wine traditions in the world. Despite its beauty and vibrant culture, Tbilisi remains an underrated travel destination.

Paraty, Brazil

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Located between Rio de Janeiro and São Paulo, Paraty is a colonial-era town surrounded by tropical rainforest and pristine beaches. Its beautifully preserved architecture, cobblestone streets, and colorful buildings make Paraty a picturesque spot to explore. The town is known for its vibrant art scene and hosts numerous festivals throughout the year. Adventurers can embark on boat tours to nearby islands or hike through the surrounding jungle. Despite its beauty and charm, Paraty is often overlooked by travelers who head straight to Brazil’s larger cities. Its relaxed atmosphere and scenic location make it a perfect hidden gem for those looking to escape the crowds.

Mostar, Bosnia and Herzegovina

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Mostar is a city rich in history, known for its iconic Stari Most (Old Bridge) that arches gracefully over the Neretva River. The town’s blend of Ottoman and Mediterranean architecture, combined with its lush surroundings, makes it a visually striking destination. Visitors can explore cobblestone streets filled with local artisans, cafes, and the historic mosque. The nearby Kravica waterfalls offer a refreshing escape into nature. Despite being steeped in history and beauty, Mostar remains under-visited compared to other European cities. Its unique mix of culture, history, and nature makes it a hidden gem worth exploring.

Kotor, Montenegro

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Tucked into a dramatic bay surrounded by towering cliffs, Kotor is a medieval town that feels like stepping into another era. The town’s well-preserved city walls, narrow alleys, and historic churches offer a glimpse into its rich past. Visitors can hike up to the fortress for panoramic views of the bay, explore nearby islands, or wander through the charming streets. Despite its stunning beauty, Kotor remains less frequented compared to other Mediterranean destinations like Dubrovnik. Its peaceful atmosphere and striking landscapes make it a perfect spot for travelers looking for something different. Kotor’s blend of history, culture, and natural beauty is unmatched.

Chefchaouen, Morocco

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Nestled in the Rif Mountains, Chefchaouen is known for its striking blue-washed buildings that create a serene, otherworldly atmosphere. The town’s narrow, winding streets are filled with local markets, offering a wide range of handicrafts, from textiles to ceramics. Hikers can explore the surrounding mountains, which offer breathtaking views of the countryside. Despite its charm and beauty, Chefchaouen is often overshadowed by Morocco’s more famous cities like Marrakesh and Fez. Its laid-back vibe and stunning architecture make it an ideal destination for travelers seeking a more peaceful experience. Chefchaouen’s vibrant colors and warm hospitality leave a lasting impression on all who visit.

Bled, Slovenia

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Bled is a fairy-tale town in Slovenia, famous for its stunning lake surrounded by lush forests and the Julian Alps. In the middle of the lake sits a small island with a picturesque church, accessible by traditional wooden boats called “pletna.” Visitors can hike up to the medieval Bled Castle for panoramic views of the lake and mountains. Despite its beauty, Bled remains less crowded compared to other European lake destinations like Lake Como or Lake Geneva. The town also offers activities like kayaking, cycling, and swimming, making it perfect for outdoor enthusiasts. Bled’s enchanting scenery and peaceful atmosphere make it a hidden gem in the heart of Europe.

Piran, Slovenia

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Located on Slovenia’s tiny stretch of Adriatic coastline, Piran is a charming, lesser-known seaside town with Venetian-style architecture. Its picturesque setting and stunning sunsets make it one of the prettiest towns on the Adriatic. Visitors can wander through its narrow streets, visit historic churches, or relax by the sea. Despite its beauty, Piran remains relatively off the tourist radar, overshadowed by neighboring Croatia’s coastal towns. The town’s tranquil atmosphere and rich history make it a perfect getaway for travelers seeking peace and quiet. Piran’s combination of cultural charm and coastal beauty makes it a true hidden gem.

Alentejo, Portugal

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The Alentejo region in Portugal is a peaceful escape, known for its rolling hills, medieval villages, and extensive vineyards. Often overlooked in favor of the Algarve or Lisbon, Alentejo offers a slower pace of life and a deep connection to Portuguese history. Visitors can explore ancient castles, Roman ruins, and traditional whitewashed villages. The region is also famous for its wine production and delicious cuisine, making it a perfect destination for food and wine lovers. Despite its beauty and cultural richness, Alentejo remains one of Portugal’s best-kept secrets. The region’s tranquil charm and rural landscapes provide a serene escape from the more tourist-heavy areas.

Lofoten Islands, Norway

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The Lofoten Islands are a remote and stunning archipelago off Norway’s northern coast, known for their dramatic peaks, sheltered bays, and traditional fishing villages. Visitors can experience the raw beauty of the Arctic landscape, including opportunities to see the Northern Lights or Midnight Sun, depending on the season. The islands offer plenty of outdoor activities, including hiking, kayaking, and fishing. Despite their breathtaking scenery, the Lofoten Islands are relatively uncrowded, making them perfect for those seeking solitude in nature. The vibrant fishing culture and charming villages add to the unique atmosphere. Lofoten’s unspoiled beauty and serenity make it a hidden gem in Norway.

Meknes, Morocco

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Meknes is one of Morocco’s four imperial cities, yet it remains far less visited than Marrakesh or Fes. With its grand gates, towering minarets, and palatial ruins, Meknes offers a glimpse into Morocco’s rich history without the crowds. The city’s medina is a UNESCO World Heritage site, filled with bustling markets and historical treasures. Visitors can explore the ruins of the Royal Stables, the Mausoleum of Moulay Ismail, and the city’s impressive fortifications. Despite its historical significance, Meknes is often overlooked by travelers, making it a perfect destination for those seeking an authentic Moroccan experience. Its blend of history, culture, and tranquility is truly unique.

Zaragoza, Spain

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Zaragoza, the fifth-largest city in Spain, is often overshadowed by Madrid, Barcelona, or Seville, yet it offers a wealth of history and culture. The city is home to the iconic Basilica of Our Lady of the Pillar, one of Spain’s most important pilgrimage sites. Visitors can also explore the Aljafería Palace, a stunning example of Islamic architecture, and the Roman ruins scattered throughout the city. Zaragoza is also known for its vibrant food scene, with local dishes like “tapas” and “ternasco” lamb being must-tries. Despite its rich cultural heritage, Zaragoza remains a relatively uncrowded destination. Its blend of history, art, and cuisine makes it a hidden gem in Spain.

Kaikoura, New Zealand

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Kaikoura, located on New Zealand’s South Island, is a small coastal town renowned for its marine life and dramatic landscapes. Whale watching is one of the town’s main attractions, with the opportunity to see sperm whales, dolphins, and seals up close. The nearby mountains provide stunning backdrops for coastal hikes and photography. Despite its natural beauty and wildlife, Kaikoura remains relatively uncrowded compared to more famous destinations in New Zealand. The town’s laid-back atmosphere and close connection to nature make it a perfect destination for outdoor enthusiasts. Kaikoura’s unique combination of wildlife and scenic beauty makes it a hidden gem on the South Island.

Aït Benhaddou, Morocco

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Aït Benhaddou is an ancient fortified village in southern Morocco, known for its striking red-earth buildings and dramatic setting. This UNESCO World Heritage site has been featured in numerous films and TV shows, yet it remains relatively undiscovered by mass tourism. Visitors can explore the winding streets, visit ancient granaries, and hike up to the top of the village for panoramic views. Despite its cinematic fame, Aït Benhaddou offers a quiet and peaceful atmosphere, far from the hustle and bustle of Morocco’s bigger cities. Its unique architecture and historical significance make it a must-visit for those seeking an off-the-beaten-path experience. Aït Benhaddou’s timeless beauty and tranquility make it a true hidden gem.

Bacalar, Mexico

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Bacalar is a small town in Mexico’s Yucatán Peninsula, famous for its stunning “Lagoon of Seven Colors.” The lagoon’s varying shades of blue create a mesmerizing effect, making it a perfect spot for swimming, kayaking, and relaxing by the water. Bacalar’s cenotes and nearby Mayan ruins offer additional adventures for curious travelers. Despite its natural beauty, Bacalar remains relatively under-visited compared to popular destinations like Cancun or Tulum. The town’s laid-back vibe and stunning scenery make it an ideal destination for those looking for a peaceful retreat. Bacalar’s combination of natural beauty and cultural heritage makes it a hidden gem in Mexico.

Vilnius, Lithuania

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Vilnius, the capital of Lithuania, is a city rich in history and culture but often overlooked by travelers heading to more popular European destinations. Its UNESCO-listed Old Town is filled with Baroque architecture, cobblestone streets, and historic churches. Visitors can explore the city’s vibrant art scene, visit museums, or relax in its many green spaces. Despite its beauty and cultural significance, Vilnius remains a relatively quiet and peaceful city. The city’s rich Jewish heritage and complex history offer plenty for history buffs to explore. Vilnius’s unique blend of old-world charm and modern culture makes it a true hidden gem in Europe.

This article originally appeared on Rarest.org.

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